The -NARUTO vs. SASUKE- playmat now carries two official US prices: US$40 and US$35

One product, two official price tags.

On October 18, 2026, the merchandise pages for the Orlando and London stops of BANDAI CARD GAMES Fest 26-27 began listing a NARUTO Card Game product. That closes the state this site reported in its October 13 article, where both venues showed zero NARUTO products.

The price that appeared, however, does not match the price the NARUTO Card Game official site gives for the same product.

US$40NARUTO official sitePremier Demo Event page

US$35.00BCG Fest official siteOrlando and London product pages

¥3,850Yen price (tax incl.)consistent in Japanese

0Chakra Set at the two venuesNARUTO site says it will be sold

What this article is based on: everything below comes from the BANDAI CARD GAMES Fest 26-27 official site and the NARUTO Card Game official site (both checked by this site on October 18, 2026). Both are Bandai official sites. Original wording is quoted, and anything we could not confirm is stated as such.

1. -Naruto vs Sasuke- has appeared at Orlando and London

Open either venue’s merchandise page (/26-27/en/orlando/products/ or /26-27/en/london/products/) and, under the heading SPECIAL PRODUCTS at the foot of the page, you now find one NARUTO Card Game item.

The product detail page (827.html at both venues) reads:

SPECIAL PRODUCTS NARUTO CARD GAME Official Playmat -Naruto vs Sasuke- NARUTO CARD GAME Official Playmat -Naruto vs Sasuke- MSRP USD $35.00 Contents Playmat x 1

Contents are one playmat; the price is USD $35.00. The three footnotes — *Quantities are limited., *Products may be sold after this event. and *Please note that product retail may be subject to change without notice. — are the same boilerplate this site confirmed on the Asian stops in its October 13 article.

The SPECIAL PRODUCTS slot is also the same as on the seven Asian stops and Tokyo. Other titles (Digimon, One Piece, Dragon Ball, Gundam and so on) sit under EVENT COMMEMORATIVE PRODUCTS; NARUTO alone is in a separate slot.

2. The NARUTO official site gives the same product as “40 USD”

Here is the point. The English NARUTO Card Game official site’s Premier Demo Event page states, in its merchandise section:

Available at Premier Demo Wave 1 NARUTO CARD GAME Official Playmat -NARUTO vs. SASUKE- MSRP: 40 USD NARUTO CARD GAME Official Playmat –NARUTO vs. SASUKE- will also be available at: -BANDAI CARD GAMES Fest 26-27 in ORLANDO -BANDAI CARD GAMES Fest 26-27 in LONDON

MSRP: 40 USD — and the venues are named explicitly. The foot of the page carries a basis date: This information is current as of October 13, 2026, and is subject to change without notice.

In other words, a product that the NARUTO Card Game official site says will be sold at Orlando and London for US$40 is listed on those venues’ own official merchandise pages at US$35.00.

There is no official statement on which US price is correct, and no correction notice on either site.

The yen price shows no such conflict. The merchandise section of the Japanese 先行体験会 page reads 「¥ 3,850(税込)」 and the BCG Fest Tokyo product page reads 「3,850円(税込)」 — the two sites agree.

The figure US$35 overlaps with an existing product

One observation, kept separate as our own reading.

US$35 is another playmat’s price. The “NARUTO CARD GAME Official Playmat -Arriving in 2027-”, sold since July 2026 at Gen Con 2026, New York Comic Con, PAX Aus, SPIEL Essen, Paris Games Week and Lucca Comics & Games, is given as MSRP: $35 (+tax) on every one of those event pages (see our guide to buying the official playmat).

So the Fest’s USD $35.00 matches the existing playmat’s price exactly. It is tempting to infer that a figure was carried over from the other product, but that is this site’s speculation, not an official explanation. What is certain is only that, as of October 18, 2026, two Bandai official sites show two US prices.

For the record, this site registers “-Arriving in 2027-” and “-NARUTO vs. SASUKE-” as separate products, because the official side has stated neither that they are the same nor that they differ. The reasoning is written up on the product database entry for the -NARUTO vs. SASUKE- playmat.

3. The Chakra Set is missing from the two venues it was named for

Something else is absent.

The same Premier Demo Event page also names venues for the Premium Card Collection vol.00 -CHAKRA set-:

Available at Premier Demo Wave 1 and Wave 2 NARUTO CARD GAME Premium Card Collection vol.00 -CHAKRA set- MSRP: 20 USD NARUTO CARD GAME Premium Card Collection vol.00 -CHAKRA set- will also be available at: -BANDAI CARD GAMES Fest 26-27 in ORLANDO -BANDAI CARD GAMES Fest 26-27 in LONDON

Yet the Chakra Set does not appear on the Orlando or London merchandise pages. The only NARUTO item at either venue is the playmat covered above.

Checking the product IDs directly makes the structure clear. Tokyo lists NARUTO’s three items in a consecutive block.

At Orlando and London, only 827.html exists as a page; 826.html and 828.html return 404. They are not merely absent from the listing — the pages have not been created.

Whether the omission is deliberate or simply work in progress is not explained officially. Since the count went from zero on October 13 to one on October 18, a staged rollout is a possible reading — but that too is our speculation.

4. Which NARUTO products are listed differs by venue

Pulling the above together as the state of all 11 BCG Fest merchandise pages, all checked by this site on October 18, 2026.

For the Asian stops we reopened all seven merchandise pages today (Jakarta, Manila, Bangkok, Hong Kong, Singapore, Kuala Lumpur and Taipei) and confirmed that each still shows exactly one NARUTO item, -Arriving in 2027-, with no price. The Traditional Chinese rendering (Hong Kong and Taipei) is 「官方牌墊 -Arriving in 2027-」. Counting the same way, Orlando and London have one NARUTO item each and Tokyo has three — so for the 10 of 11 stops whose merchandise page we could open, the listings and prices were compared on the same day (the remaining stop is Shanghai).

• -Arriving in 2027- only (no price) 7stops（64%）
• -Naruto vs Sasuke- only (US$35.00) 2stops（18%）
• all three (yen prices) 1stops（9%）
• venue page not found 1stops（9%）

“Is the NARUTO Card Game official playmat US$35 or US$40?” cannot be answered in one sentence right now. Both figures are published on Bandai official sites.

5. You cannot reach this product page from the NARUTO official site

Worth recording as a practical note.

The English NARUTO Card Game official site’s Orlando and London pages now carry an Event Commemorative Items heading with a LEARN MORE button (both read “Coming Soon” in August; see our same-day article on the admission requirements).

That LEARN MORE link, however, points not to the merchandise page but to the NARUTO content page (/26-27/en/orlando/contents/orlando-naruto-tornaments.html). That page contains only these three lines, and no product information at all:

Main Event Tutorial Session Details will be updated in the future.

Following the buttons on the NARUTO Card Game official site therefore never reaches the page that says US$35.00. To get there you have to open the merchandise page (/products/) from the venue top on the BCG Fest site. There is no official note about the mismatch, and we cannot tell whether it is intentional.

6. What is still unknown

• Which price, US$40 or US$35.00, is correct (no official explanation and no correction notice)
• Whether the Chakra Set will be sold at Orlando and London. The NARUTO site says it will be; the Fest site has not created a product page for it
• The playmat’s size, material and specifications (unannounced in both languages)
• The per-person purchase limit at these two venues (absent from the Asian and Tokyo product pages too; only Japan’s Premier Demo Event venues cap it at one per person)
• Merchandise at the Shanghai stop (December 26–27, 2026). We could not find the venue page in Japanese or English, so whether NARUTO products are listed is unknown

In summary

• The Orlando and London merchandise pages of BCG Fest 26-27 now list “Official Playmat -Naruto vs Sasuke-” at MSRP USD $35.00, contents “Playmat x 1”, under SPECIAL PRODUCTS. The “zero items” this site confirmed on October 13 is resolved
• Meanwhile the English NARUTO Card Game official site gives the same product as MSRP: 40 USD. Two US prices for one product sit side by side on Bandai official sites, with no explanation of which is correct
• The Chakra Set (MSRP: 20 USD), named by the NARUTO site for Orlando and London, is absent from both Fest pages, and its product page (828.html) returns 404
• Listings differ by venue: seven Asian stops = -Arriving in 2027- (no price) / Orlando and London = -Naruto vs Sasuke- (US$35.00) / Tokyo = all three (yen prices)
• The yen price of ¥3,850 (tax incl.) agrees across both official sites

Current prices and application windows are collected on the pre-order and lottery hub, and the full run of dates on the event calendar. If either price is corrected we will update the product database the same day.

Related articles

• NARUTO’s official playmat was listed on BCG Fest’s merchandise pages
• NARUTO at BCG Fest Tokyo is a demo session, with three items on Premium Bandai only
• Orlando is tournament participants only, London has general entry
• A guide to buying the official playmat

Sources

• BANDAI CARD GAMES Fest 26-27 official site: Orlando merchandise, Orlando 827.html, London merchandise, London 827.html, Tokyo merchandise, Manila merchandise, Singapore merchandise, Taipei merchandise (all checked October 18, 2026)
• NARUTO Card Game official site: Premier Demo Event (English), 先行体験会 (Japanese), BCG Fest 26-27 in ORLANDO, BCG Fest 26-27 in LONDON (all checked October 18, 2026)