Which "NARUTO Card Game" is it, really? Comparing the three NARUTO card products out there in 2026
This article is commentary and analysis by this site. To keep it distinct from official facts, reasoning and speculation are clearly labeled.
Search “NARUTO card game” today and you’ll actually find three products from three completely different publishers. We covered KAYOU’s product on July 16 and Naruto Mythos TCG on July 19 individually — this article lines all three up side by side.
The three “NARUTO card” products
Based on official announcements and overseas media coverage confirmed so far:
| ① Bandai’s official NARUTO Card Game | ② KAYOU’s NARUTO cards | ③ Naruto Mythos TCG | |
|---|---|---|---|
| Publisher | BANDAI CARD GAMES | KAYOU (Chinese card company) | Cicaboom S.r.l. (Italy) |
| License | — | Pierrot (per overseas reports) | Not confirmed on this site |
| Release status | 2027 (planned worldwide simultaneous release) | Already on sale | March 2026 (Europe/MENA launch) |
| Nature | Competitive TCG (described as strategy-focused) | Collecting-focused | Competitive TCG (described as chakra/mission-based) |
| Recent related event | First-ever Tutorial Sessions at Gen Con 2026 (July 30–Aug 2, Indianapolis) | Appearing at SDCC 2026 (Preview Night July 22 – July 26, San Diego) | Rocketship Entertainment’s North American launch at SDCC 2026 |
| Upcoming reveal | Full product reveal July 29, 2026 (Wed) 23:00 JST | — | Second set “Shinobi Shiren” planned for September 2026 |
Sources for each
- ① Bandai’s official NARUTO Card Game: official website, official press release
- ② KAYOU’s NARUTO cards: Comics Beat coverage (see our July 16 article for details)
- ③ Naruto Mythos TCG: Anime News Network press release, official website (see our July 19 article for details)
How to tell them apart
The simplest way to avoid mixing these up is to check the publisher’s name.
- Published by “BANDAI CARD GAMES” or “BANDAI” → the official NARUTO Card Game we’ve been covering here
- Published by “KAYOU” → a Chinese card company’s collecting-focused product
- Published by “Cicaboom,” sold under the name “Naruto Mythos TCG” → an Italian product (distributed in North America by Rocketship Entertainment)
All three share the common thread of “NARUTO trading cards,” but each has a different publisher and release timeline. With Bandai’s full reveal coming July 29, 2026 (Wed) at 23:00 JST, information about “NARUTO cards” is likely to get more confusing before it gets clearer — so it’s worth double-checking the publisher whenever you read an article or product page.
For the latest on Bandai’s official NARUTO Card Game, check the official website or our list of official social accounts.
Source: www.naruto-cardgame.com